Press Releases
Metropolitan Theatres Announces Grand Opening of 7-Screen Dine-In Theatre,
and Full Service Restaurant and Bar in Loveland, CO
MetroLux Dine-In Theatres Will Offer Reserved Luxury Recliners, State-of-the-Art Viewing Experience, and an MXL Auditorium.
Scripted Bar & Kitchen will offer a Lunch and Dinner Menu; Full Service Bar
Los Angeles, California, August 20, 2019 – Metropolitan Theatres Corporation announced the opening of the MetroLux Dine-In Theatres in Loveland, CO on August 14, 2019. Scripted Bar & Kitchen, the full-service bar and restaurant, located within the MetroLux Dine-In Theatres at 285 E. 3rd Street, Loveland, CO will open on August 30, 2019. The new theatre offers reserved luxury recliners and in-seat full service dining in all auditoriums; plus will feature an MXL auditorium with a curved wall-to-wall screen, 4K laser projection, premiere immersive digital sound and heated luxury recliners. Moviegoers will be able to reserve their seats and get tickets at www.metrotheatres.com.
“This theatre is Metropolitan’s 2nd location in the Loveland area. The historic downtown district offers ample parking, and a prime location in the heart of The Foundry development making it the ideal site for our new luxury dine-in cinema,” stated David Corwin, president of Metropolitan Theatres. “We are excited to bring a new entertainment and dining experience to Northern Colorado residents and visitors alike.”
Scripted Bar & Kitchen will have a separate entrance as well as direct access from the theatre. It will feature an open dining area with a custom large scale floor to ceiling rollup door bringing the outside indoors, a full-service bar, hi-and low-top dining tables, and multiple TVs. The full-service bar will serve a wide variety of cocktails including top liquor brands, a full selection of wine, a wide assortment of craft draft and bottled beer, and a variety of non-alcoholic drinks. The restaurant and bar will feature a modern American bistro menu, and will serve lunch, dinner, happy hour and dessert to guests that are seeing a movie or just coming to eat, drink and gather.
Guests at the MetroLux Dine-In Theatres will experience advanced technology and customer-preferred amenities including:
- Luxury Recliners — electric-powered recliners with cup holders and trays in each auditorium
- An MXL auditorium — Premium Large Format (PLF) presentation with a curved wall-to-wall screen, 4K laser projection by Barco and premiere digital surround sound
- A state-of-the-art viewing environment in all auditoriums with digital projection and sound
- In-seat dining in all auditoriums, with full service bar options
- Reserved seating in all auditoriums with online and convenient automated ticketing kiosks
- A guest services concierge to assist with ticketing
- A concession stand offering popcorn, Pepsi fountain drinks and favorite candy brands
- Special discount pricing for matinees, children under 12, seniors 60+, and Bargain Tuesdays
- Scripted, the full-service restaurant, serving lunch and dinner
- Open-format lobby bar serving a full array of liquor, wine, beer and non-alcoholic drinks
- Self-parking in a covered garage
Guests may join the company’s free loyalty program, M Rewards, to earn points for qualifying dollars spent at both MetroLux locations and receive M Rewards dollars redeemable for tickets and concessions. Registration may be done at the theatre or on-line at www.metrotheatres.com.
Additional information about Metropolitan Theatres Corporation:
Metropolitan Theatres, a fourth-generation family owned theatre circuit launched in 1923, provides a premium movie-going experience with a growing number of plush luxury recliner auditoriums and expanded food and beverage offerings. Metropolitan currently operates a diverse collection of historic properties and state-of-the-art multiplexes among its 17 theatres and 96 screens in California, Colorado, Idaho and Utah. Metropolitan is adding a new luxury dine-in complex to its portfolio with the opening of a ten-plex at Outlets at San Clemente, CA, in 2020. Metropolitan has operated in Loveland, CO, since 1995. For more information on Metropolitan Theatres, please visit www.MetroTheatres.com.
Contact: Natalie Eig, Director of Marketing & Communications
310-858-2823, neig@metrotheatres.com
Metropolitan Theatres Launches M Rewards Loyalty Program
A Free Loyalty Program Designed to Enhance its Guests’ Movie-Going Experience
September 17, 2018 – Los Angeles, CA - Metropolitan Theatres launched a free loyalty program called M Rewards on September 17, 2018. Guest benefits will include earning points on every qualifying dollar spent, receiving M Rewards dollars to spend on movie tickets, concessions and bar service, a free medium popcorn upon registration, a free refill on large popcorn and large soda purchases, and a free medium popcorn on their M Rewards anniversary. Additionally, members will receive access to exclusive offers, screenings, and more.
M Rewards will be launched across Metropolitan’s 15 theatre locations and in its two new luxury dine-in multiplex theatres opening in 2019.
Guests will be able to quickly and easily enroll at the box office or on the Metropolitan Theatres website at www.metrotheatres.com using their email address and phone number. Upon registration, benefits will begin immediately for earning points and receiving the free refill on large popcorn and large soda purchases.
“Metropolitan Theatres values all of our guests, and our new M Rewards loyalty program allows us to personally thank each movie-goer through the benefits offered in our free rewards program,’ said David Corwin, president of Metropolitan Theatres.
Every M Rewards member will earn ten (10) points for each qualifying dollar spent, and will receive $5 in M Rewards dollars for every 1000 points earned which will be redeemable at the box office, concessions or online at www.metrotheatres.com.
Metropolitan Theatres, a fourth-generation family owned theatre circuit launched in 1923, provides a premium movie-going experience with a growing number of plush luxury recliner auditoriums and expanded food and beverage offerings. Metropolitan will add two new luxury dine-in complexes to its portfolio in 2019 with the opening of a seven-plex at The Foundry in downtown Loveland, Colorado, and a ten-plex at Outlets at San Clemente. For additional company information, please visit www.metrotheatres.com.
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Press Contact: Natalie Eig, 310-858-2823, neig@metrotheatres.com
METROPOLITAN THEATRES ANNOUNCES THE UPCOMING OPENING OF
10-SCREEN STATE-OF-THE-ART LUXURY THEATRE
New Dine-In Theatre to Open in Orange County Featuring 60-foot Premium Large Format Screen
Los Angeles, CA, April 12, 2018 – Metropolitan Theatres announces the opening of a new luxury dine-in cinema in 2019, which will be located at Outlets at San Clemente in Orange County. The 45,000-square-foot ten-plex will feature reserved luxury recliner seating, a 60-foot Premium Large Format (PLF) screen, and provide an all-digital experience with leading edge technology. The theatre will offer a full service restaurant and bar providing movie-goers dining options before and after the film, as well as in-auditorium service.
Metropolitan Theatres currently operates a diverse collection of historic properties and state-of-the-art multiplexes among its 16 theatres and 89 screens in California, Colorado, Idaho and Utah. This will be its only location in Orange County. For more information on Metropolitan Theatres, please visit www.MetroTheatres.com.
“With direct freeway access, expansive parking, and a prime location on the Pacific coastline, Outlets at San Clemente is the ideal fit for a new luxury dine-in cinema,” explained David Corwin, president of Metropolitan Theatres. “We look forward to adding a new entertainment element to this beautiful property to serve South Orange County residents and visitors alike.”
Outlets at San Clemente currently features nearly 60 stores and restaurants. The addition of Metropolitan Theatres provides the opportunity for movie-goers and shoppers to enjoy luxury entertainment, as well as shopping and dining in one destination.
About Metropolitan Theatres Corporation
Metropolitan Theatres, a fourth-generation family owned theatre circuit launched in 1923, provides a premium movie-going experience with a growing number of plush luxury recliner auditoriums and expanded food and beverage offerings. Metropolitan will add another new complex to its portfolio in 2019 with the opening of a luxury dine-in seven-plex at The Foundry in downtown Loveland, Colorado. For additional company information, please visit www.metrotheatres.com.
About Craig Realty Group
Craig Realty Group is a shopping center development and management firm founded by Steven L. Craig and is based in Newport Beach, California. A leader in the development and management of high income-producing, upscale factory outlet centers, Craig Realty Group owns, operates and manages nearly 5 million square feet of existing retail development in 9 states: Outlets at Anthem in Phoenix, Arizona; Outlets at Barstow in Barstow, California; Cabazon Outlets located near Palm Springs, California; Citadel Outlets in Los Angeles, California; Outlets at Conroe located near Houston, Texas; Outlets at Castle Rock located south of Denver, Colorado; Outlets at the Dells in Baraboo, Wisconsin; Outlets at Hillsboro in Hillsboro, Texas; Kapolei Commons, Oahu, Hawaii; Outlets at Loveland located north of Denver, Colorado; Outlets at San Clemente in San Clemente, California; Outlets at Silverthorne located west of Denver, Colorado; Outlets at Traverse Mountain in Lehi, Utah; Outlets at Vicksburg in Vicksburg, Mississippi; and East Hills Mall in St. Joseph, Missouri. The newest property – the award-winning Outlets at San Clemente – opened in November 2015 and offers stunning views of the Pacific Ocean. For more information, visit www.craigrealtygroup.com.
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Press Contact:
Natalie Eig
310-858-2823
METROPOLITAN THEATRES BREAKS GROUND ON FLAGSHIP THEATRE
IN SAN CLEMENTE, CA
New State-of-the-Art Luxury Dine-In Theatre to Open in Orange County
Featuring 60-foot Premium Large Format Screen
Los Angeles, CA, October 15, 2019 – Construction has commenced on Metropolitan Theatres’ flagship luxury dine-in cinema at the Outlets at San Clemente in South Orange County, CA. The theatre will fall under Metropolitan’s MetroLux brand and is scheduled to open during the fall of 2020. The 45,000-square-foot ten-plex will set a new standard for Orange County theatre-goers featuring reserved luxury recliner seating, 4K laser projection, and a 60-foot Premium Large Format screen. The theatre will also include a floor-to-ceiling bar, full-service restaurant with indoor and outdoor dining, and in-auditorium service.
Metropolitan Theatres opened their inaugural dine-in theatre and restaurant earlier this year in Loveland, CO. Metropolitan currently operates a diverse collection of historic properties and state-of-the-art multiplexes in California, Colorado, Idaho, and Utah. For more information on Metropolitan Theatres, please visit www.MetroTheatres.com.
“We are excited to bring luxury movie viewing and dining to this community and to provide an entertainment complex that will be unique in concept exclusively at the Outlets at San Clemente,” said David Corwin, president of Metropolitan Theatres.
The location for the new theatre will offer direct freeway access and expansive parking. Outlets at San Clemente currently features nearly 60 stores and restaurants. The addition of Metropolitan Theatres provides the opportunity for movie-goers and shoppers to enjoy luxury entertainment as well as shopping and dining in one destination.
About Metropolitan Theatres Corporation
Metropolitan Theatres based in Los Angeles, California is a fourth-generation family owned theatre circuit launched in 1923. Metropolitan currently operates 18 theatres with 96 screens with a growing number of plush luxury recliner auditoriums and expanded food and beverage offerings. For additional company information, please visit www.metrotheatres.com.
About Craig Realty Group
Craig Realty Group is a shopping center development and management firm founded by Steven L. Craig and is based in Newport Beach, California. A leader in the development and management of high income-producing, upscale factory outlet centers, Craig Realty Group owns, operates and manages nearly 5 million square feet of existing retail development in 9 states: Outlets at Anthem in Phoenix, Arizona; Outlets at Barstow in Barstow, California; Cabazon Outlets located near Palm Springs, California; Citadel Outlets in Los Angeles, California; Outlets at Conroe located near Houston, Texas; Outlets at Castle Rock located south of Denver, Colorado; Outlets at the Dells in Baraboo, Wisconsin; Outlets at Hillsboro in Hillsboro, Texas; Kapolei Commons, Oahu, Hawaii; Outlets at Loveland located north of Denver, Colorado; Outlets at San Clemente in San Clemente, California; Outlets at Silverthorne located west of Denver, Colorado; Outlets at Traverse Mountain in Lehi, Utah; Outlets at Vicksburg in Vicksburg, Mississippi; and East Hills Mall in St. Joseph, Missouri. The newest property – the award-winning Outlets at San Clemente – opened in November 2015 and offers stunning views of the Pacific Ocean. For more information, visit www.craigrealtygroup.com.
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Press Contact:
Natalie Eig
310-858-2823
METROPOLITAN THEATRES LAUNCHES THE HITCHCOCK CINEMA & PUBLIC HOUSE
Beginning Friday, June 30, a Hitchcock Happy Hour Commences for Weekdays
SANTA BARBARA, CA June 30, 2017 – Metropolitan Theatres (MTC) announces completion of renovation plans for the formerly named Plaza De Oro Theatre at 371 South Hitchcock Way, Santa Barbara. The theatre has been renamed The Hitchcock Cinema & Public House (The Hitchcock), and now offers a bar in the theme of an English pub with an expanded food and beverage menu featuring craft beer and wine. Additionally, the theatre’s lobby and common areas received new flooring, wall coverings, and lighting.
Historically specialty film product has been showcased at Plaza De Oro. However, with the name change and bar introduction, MTC will program a variety of films to grow The Hitchcock’s film footprint to incorporate a broader audience base. David Corwin, President of Metropolitan stated, “We are excited about the theatre upgrades and addition of more expansive food and beverage offerings that we hope the community will embrace in a new environment at The Hitchcock. We felt it was an appropriate time to rebrand the theatre to reflect the street on which it has resided for 40 years.” Additional amenities will be taken under advisement such as reserved seating, recliners and further improvements to the interior.
The expanded food menu includes appetizers such as spinach artichoke dip, mac ‘n cheese bites, onion rings, and French fries. Entrees feature options such as fish and chips, hamburger sliders, hot dog sliders, pizza, and chicken tenders, with additional items to be introduced at later dates. Rounding things out, the menu presents chocolate molten cake and freshly baked chocolate chunk cookies. Given the wealth of local wineries and craft beer, the pub will initially offer a selection of five wines, eleven beers, including draft and craft beer selections, and two ciders as part of its beverage expansion. And in honor of The Hitchcock launch, a special Hitchcock Happy Hour goes into effect starting today. Happy hour will be Monday through Friday from 4:30-6:30 PM with special food and beverage pricing for select menu items.
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About Metropolitan Theatres Corporation
Metropolitan Theatres Corporation is a fourth generation family owned theatre circuit with 16 locations and 89 screens in California, Colorado, Idaho and Utah. For additional company information, please visit www.metrotheatres.com.
Metropolitan Theatres Selects Vision Media for Circuit-Wide Digital Signage & Media Deployments
Lobby Digital Signage leader grows its client roster with key West Coast exhibitor
Los Angeles, CA and Overland Park, KS. (PRWEB) June 23, 2017 -- Metropolitan Theatres, a fourth-generation family-owned cinema exhibitor with a rich history since 1923, and Vision Media, one of the nation’s leading providers of in-theater digital signage solutions, announced today the execution of an agreement under which Vision Media will oversee installation and on-going management of circuit-wide digital signage and media solutions.
"Our partnership with Vision Media will further our efforts to enhance the movie-going experience. The investment in digital signage enables highly impactful communication that is flexible to best serve our customers,” said David Corwin, President of Metropolitan Theatres.
"Vision Media (through its acquisition of Cinema Scene) has enjoyed a long-standing relationship with Metropolitan Theatres,” said Joe Ross, Chief Revenue Officer at Vision Media. “The entire Vision team is thrilled to expand upon that relationship to add digital signage and media programming. We are committed to working hand-in-hand with Metropolitan to drive increased revenue and guest satisfaction through the impressive digital enhancements they have planned inside their theatres.”
Vision Media will provide Metropolitan with project management, hardware procurement, installation services, content management and ongoing software servicing. The full project deployment includes an estimated 113 displays across 15 Metropolitan locations, and is scheduled to conclude by the end of 2017. Planned digital enhancements include digital menu boards, box office, bar displays, auditorium and directional signage. The addition of digital signage at Metropolitan’s theatre concession stands and bars will drive increased per caps through Vision Media’s proprietary software which provide flexible control of menu items, price changes and promotions with optional real-time POS integration. The additional box office, auditorium and directional displays will provide an enhanced guest experience while delivering an elevated and consistent brand message across all of the Metropolitan locations.
About Metropolitan Theatres Corporation Metropolitan Theatres Corporation is a fourth generation family owned theatre circuit with 15 locations and 77 screens in California, Colorado, Idaho and Utah. For additional company information, please visit http://www.metrotheatres.com.
Contact: Christina Mancebo, Director Marketing & Communications – cmancebo(at)metrotheatres.com
About Vision Media – http://www.visionmedia.com Vision Media, headquartered in Valencia, CA, is the leading provider of Physical and Digital Media Management to the Entertainment Industry worldwide. World class physical asset management, concessions, fulfillment and distribution services coupled with premier digital content technology solutions. Vision’s digital consumer engagement solutions include the Cinema Scene Digital Media network, digital signage solutions and consumer analytics. Vision is backed by CenterGate Capital, an Austin-based private equity investment firm.
Contact: Michael Holmes, SVP Marketing – michael.holmes(at)visionmedia.com
LOVELAND’S METROLUX 14 THEATRES MARKS COMPLETION OF $2 MILLION RENOVATIONS
FEATURING RESERVED LUXURY RECLINER SEATING AND LUX LOUNGE BAR WITH EXPANDED FOOD AND BEVERAGE MENU
For The Weekend Beginning December 9,
MetroLux Moviegoers Offered Complimentary Tastings
LOVELAND, CO - (November 28) - MetroLux Theatres, a member of the Metropolitan Theatres cinema circuit, will celebrate $2 million in recent renovations, by offering moviegoers an opportunity to taste a selection of items from the new Lux Lounge menu beginning Friday, December 9. The upgrades at MetroLux 14, which originally opened in October 2006 and is located at The Promenade Shops at Centerra, includes reserved luxury recliner seating in 6 of its 14 auditoriums, new floorings and light fixtures, digital poster boards and menu displays, and an all-new Lux Lounge, a bar with a special expanded food menu offering Lux ticket holders a broader food selection for before, during or after a film. The Lux Lounge taps a varied menu of appetizers, entrees, and desserts and a wide selection of wine and craft beer, including Loveland’s own Grimm Bros Brewhouse.
From 4:00 PM to 9:00 PM each day beginning Friday, December 9 through Sunday, December 11,
moviegoers will be treated to complimentary samples from the new menu such as paninis, quesadillas, a variety of gourmet pizzas, and more. In addition, select happy hour beer and wine specials will be available.
“The renovations at Loveland’s MetroLux enhance the theater experience for Lux auditorium ticket
holders,” said Dale Davison, Senior Vice President of Operations and Development, MetroLux Theatres. “From the convenience of reserved seating, to an expanded menu available in the exclusive Lux Lounge, along with the comfortable recliner seating, all create an ideal atmosphere for movie-lovers.“
MetroLux14 is located at 6085 Sky Pond Drive, Loveland within The Promenade Shops at Centerra.
About Metropolitan Theatres Corporation
Metropolitan Theatres Corporation is a fourth generation familyowned theatre circuit with 17 locations and 90 screens in California, Colorado, Idaho and Utah. For additional company information, please visit www.metrotheatres.com
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METROPOLITAN THEATRES ROLLS OUT RENOVATIONS AT ASPEN’S HISTORIC ISIS THEATRE
FOR THE MONTH OF OCTOBER, RECEIVE FREE POPCORN WITH BAR PURCHASE
FOR IMMEDIATE RELEASE
ASPEN, CO September 21, 2016 – Metropolitan Theatres (MTC) announces renovation plans for the Isis Theatre located at 406 E. Hopkins Ave. in Aspen, Colorado. Named after the Egyptian goddess, the theatre was last renovated in the late 90s, expanding the existing structure to allow for increased movie screens, state-of-theart sound systems, soundproofing and stadium seating. Recent renovations concentrated on the completed construction of a craft beer and wine bar now in operation. Upgraded luxury reserved seating, new flooring, digital menu displays, and an expanded menu are all components of the overall renovation plans. In celebration of the new offerings, the Isis will run a promotion for the month of October offering a free popcorn with a purchase of wine or beer. The offer is valid for one transaction per guest, per movie.
Phase One of the remodel established a new theatre bar located on the downstairs level. The bar offers a varied selection of both wine and craft beer, including two options from the local Aspen Brewing Company.
Phase Two includes installation of luxury seating with plush rockers and spacious recliners, as well as new carpeting and tile. Reserved seating will also roll out in Phase Two for all auditoriums. Completion of Phase Two is targeted for mid-December. The Isis remains open during the remodel as portions of the facility are converted.
Dale Davison, Senior VP of Operations and Development stated, “The renovations that we have completed and set in motion at Aspen’s Isis will provide a more comfortable and enhanced entertaining movie-going experience. The theatre’s expanded menu and bar addition, along with the luxury seating forthcoming, create an ideal atmosphere for enjoying movies in a more luxurious fashion.”
The original 1892 H. Webber Building received Historic Landmark Designation in 1995.
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About Metropolitan Theatres Corporation
Metropolitan Theatres Corporation is a fourth generation family owned theatre circuit with 17 locations and 90 screens in California, Colorado, Idaho and Utah. For additional company information, visit www.metrotheatres.com